Derik Lawlis, Founder & CEO at . In this episode, we talk about launching a mindfulness app, the importance of reconnecting with a deeper part of yourself and essential metrics to focus on.

Resources: Website / derik [at]  / Linkedin 

Here are the 3 things I learned from Derik...

  • The pleasure of working on your own app startup comes from the effort you put in
  • Starting an app is all about asking What Is The Problem, Who Is It Solving For, Can You Speak To These People? 
  • Core metrics to focus on are revenue, retention rate for 1,3,7 days and conversion to paid subscriptions